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When you've done a lot of marketing,
you might as well tell people how you've done it...

01444 470077

We're happy to tell people everything...

that we have learnt over the many years that we have been producing marketing for print and web.

We do seminars, workshops and speeches that help business owners throughout the South East to improve their marketing effectiveness, and these PDFs are a summary of many of the key issues that business owners want to know more about.

To find out more about marketing, or what we might do for you, just call us on 01444 470077.

6 Recession Beating Marketing Strategies6 Recession Beating Marketing Strategies

Downturns are tough on marketing budgets. The pressure to maintain market share in a declining sector is made more problematic by the inevitable pressure of reduced resources. Which usually means less time and less money.

So, what to do? The following PDF show cases 6 strategies that have already worked. Take a look and see which works best for you.

Choosing, Using and Losing Marketing SkillsChoosing, Using and Losing Marketing Skills

Finding the right marketing company is always a challenge. Making the decision is not entirely about their skills and their price it's equally about their experience and their attitude.

This PDF (produced in conjunction with Sussex Enterprise) is the warts and all guide to making the right decision for your business.

Choosing Marketing SkillsChoosing Marketing Skills

This PDF is the 'choosing' section of the full PDF above. So it's great if you're just looking for information that will allow you to make a fully informed choice about who to use.

Using Marketing SkillsUsing Marketing Skills

Getting the best value out of agency or a design group is an art in itself. Here are all the cunning hints, tips and rouses that will get you the best bang for your marketing buck.

Losing Marketing SkillsLosing Marketing Skills

Ok, so you think it's all over. If you really are about to end the working relationship with your marketeers this is an invaluable guide to insuring that you walk away with your reputation intact and all the IPR in your marketing securely owned by your business.

20 Marketing Questions20 Marketing Questions

This is a quick 'health check' that will allow you to take an overview of your current marketing effectiveness. Designed to be used either as a fast overview tool, or as a more intensive method of audit and analysis, it covers all the major points that any marketing director will need.

20 Marketing Questions4 Steps to Better Marketing

There really are only 4 steps in the creation of effective marketing. They are used successfully all over the world by marketeers to create sequence and structure. For anyone who thinks that marketing starts with creating an advertisement, this is PDF to read.

10 New Rules of Branding10 New Rules of Branding

Like all your marketing, your brand is subject to economic, cultural and demographic shifts. So you need to regularly audit your brand to see what's working, and what's not.

One Thing I'd Like to KnowOne Thing I'd Like to Know

We asked 14 business owners what was the 'one thing they'd like to know about marketing'. All 14 asked questions, some were really interesting, some were really complex, two were really daft.

This document is a frighteningly candid insight into the costs, the reasons and some of the rules of marketing in the UK today.

15 brands from Brand15 brands from BRAND

We do a lot of work supporting existing brands, but we also create a lot of new ones. This PDF is a fast but insightful overview into 15 brand development projects and the affect they had on each business.

In every case our client demanded that our design work improve their profitability, to focus on this we’ve restricted the content to just three key areas: the brand; its objectives and its results.

15 more brands from Brand15 more brands from BRAND

This PDF is the second in a growing series that will always feature 15 brand development projects. Because we do a lot of work supporting existing brands, it’s easy to overlook quite how many new brands we’ve designed and supported. So as in the original ‘15 brands from BRAND’, each client shown in this document demanded that our design work improve their profitability, so we’ve focused on the three key areas: the brand; its objectives and its results.

Brand Group CSR PolicyBrand Group CSR Policy

At Brand Group we believe that a CSR policy is not a publicity stunt, nor is it about telling the world how great we are, and we’re certainly not proclaiming to be holier than anyone else, or planning to develop our business into the next Greenpeace. Our policy is none of the above. It’s realistic and honest, and reports on our impact across four areas; our workplace, our marketplace, our community and the environment. We assessed our business impact on all of our stakeholders; our team, our customers, our suppliers, our local community and we want to improve our contribution to sustain our beautiful planet.